Reality Zone is the official store for Red Pill University and Red Pill Expo, both of which reflect the meme, “Take the red pill”, which was popularized by the sci-fi movie, The Matrix. The takeaway message from the movie is that, in our present world of fake news, corrupt politics, and school propaganda, our belief systems are molded by institutions that have a vested interest in keeping us uninformed and misinformed. In the movie, taking the red pill was the only way to break away from these illusions and see reality. Almost everything at Reality Zone fits that description to some extent, but the items shown here are especially relevant.